Insights

Paul Kelly Paul Kelly

Structure

Almost all the projects we undertake start with some sort of structured consultation process.

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New Market Segments Every Day

All sectors need to be alert to changes in the marketplace. These are opportunities to engage with segments that would enjoy what you offer if it was tailored to meet their needs.

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The Role of Awe

Awe makes people transcend themselves and align with others, making them more likely to act for the greater good by collaborating, acting with generosity and kindness.

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Is Circular the New Linear?

What will the economy of the future look like? Governments, businesses, and communities have openly recognised that it will be drastically different from today;

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Hoping the trend for hubs is over…

Education hubs, work hubs, activity hubs...do we need another space that is called a hub, or is it gaining traction as a word that is universal, like museum or gallery?

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Real-World Focus

Even when the project brief does not require it, it is critical that we take account of your financial mission and vision.

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Who is in Charge?

Once a project is finished and up-and-running, who takes responsibility for its upkeep? Sadly, often no one.

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Making Museums

Hotels are increasingly offering museum-like experiences to attract guests. Macq 1, in Hobart and opening in June 2017, is branding itself as ‘a storytelling hotel’.

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Focus on the Future

If you want to build a truly great destination, attract a significant market, enjoy a sustainable business model and be around for a long time, then focus on the future.

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I always have a quotation for everything – it saves original thinking.

— Dorothy L Sayers

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